HAMILTON ARTS & CULTURE "DIGITAL HUB" PROJECT

OVERVIEW

The Hamilton Arts Council will coordinate, oversee, design and develop a digital, user-friendly events management platform that will centralize promotion and marketing efforts for the regions’ arts organizations

and artists, in both official languages.


A committee, formed of community representatives, will guide key elements relating to accessibility.
This project addresses historical challenges relating to communications and promotions, and the
immediate needs of the sector for reliable digital infrastructure, 
currently being amplified

by the COVID- 19 pandemic.


The project will also include the creation of a marketing strategy, a public outreach and communication
plan, the development of a toolkit and information sessions for users, and targeted resources to educate
arts organizations and artists.

COMMUNITY PARTNER

Hamilton Arts Council are excited to work with the local agency THINKR for this upcoming project.

THINKR consists of a team of passionate experts all with distinct areas of expertise,

experience, and professionalism. 

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PROJECT FUNDING

This project is generously funded by Canada Council of the Arts and the Government of Canada (Canadian Heritage), with additional support from the Arts Advisory Commission of the City of Hamilton

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HISTORY

The following items are references from community reports and discussions that highlight the needs that will be fulfilled by this project:

 

a) Big Picture Report (April 2017):

i) “[One recommendation is to] coordinate promotional efforts of Tourism Hamilton and the Hamilton Arts Council to centralize and jointly promote a single online destination for arts and cultural listings.” (Conclusions)

b) City of Hamilton Creative Industries Sector Profile Study (October 2019):

i) “The Absence of a Central Information Hub(s) – among the core characteristics of a healthy creative ecosystem described earlier in this report is the flow of information and knowledge. At the moment there is no central hub or clearinghouse for information across the sector.” (page 41)

c) Mayoral Task Force Report (Dec 2020):

i) “Better access to technology for arts organizations in order to be able to deliver online

programming.” (page 22)

ii) “Website to let Hamiltonians know what’s open/not in the arts sector in Hamilton.
Immediate - through Hamilton Arts Council’s plan to create a website” (page 22)

TIMELINE

Our approximate timeline for the Digital Hub project (subject to change):

MAR + APR 2021 - Funding Received

MAY 2021 - Steering Committee Formed

JUN + JUL + AUG 2021 - In-Development

SEPT 2021 - Soft Launch

OCT + NOV 2021 - In-Development

DEC 2021 - Official Launch

JAN + FEB + MAR 2022 - Knowledge Sharing & Support

MEET THE COMMITTEE

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ASHNA ALI
(she/her)

Co-Founder, Director
Anti-Heroine Media

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LISA WEAVER (she/her/hers)

Director, Collections and Program Development
Hamilton Public Library

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PAUL BORSC 
(he/him)

Programs of the Arts Coordinator at Glendale 
Hamilton Wentworth District School Board

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LISA LA ROCCA 

Director of Operations 
Sonic Unyon / Supercrawl

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REBECCA FREROTTE

Development Officer 
The Art Gallery of Hamilton

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LAURA ZEIDLER

Director 
The Cotton Factory

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HALEIGH-RAIN EADY

Operations & Program Manager
HCA Dance Theatre

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VITEK WINZCA

Artistic and Executive Director 
Hamilton Conservatory for the Arts 
HCA DT and CKA

LAURA WELCH
(she/her)

Safe Space Coordinator 
Industry 

Elyse Clinning

ELYSE CLINNING (she/her/hers)

Communications Officer 
McMaster Museum of Art 

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NEAL MILLER

Director of Marketing & Development
The Westdale

NEWS & UPDATES

Want to stay informed as the project progresses? Get the inside scoop on key updates?

Sign up to our Digital Hub email list:

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CONTACT

Jessica Vinluan - Outreach and Communications Coordinator

jessica@hamiltonartscouncil.ca

Whilst we celebrate incredible presenters and performances during Hamilton Arts Week, HAC is highlighting the amazing groups and organizations that deliver arts programming across the Hamilton region, and letting people know how they can support them. HAC is calling upon our creative community to amplify the urgent request for support, from audiences and businesses who may be in a position to donate.

 

Information, including how organizations and groups can be added to the initiative, is linked below.

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